Road Buddy (Kickstarter.com): The smartphone app, by Australian inventor Werner van der Westhuizen, audibly warns drivers of the presence of pedestrians, joggers, cyclists, and others sharing the roads.

The project: Australian inventor Werner van der Westhuizen has created a smartphone app designed to increase the safety of roads, streets, highways, and other venues. The software audibly warns drivers of the presence of pedestrians, joggers, cyclists, and others sharing the roads.

The status: The Road Buddy’s campaign on Kickstarter has barely gotten out of drive, unfortunately. With a goal of $45,000 AUD, the project has only managed to secure pledges totalling $5.

The good: Safer roads are something everyone can get behind. With similar apps for joggers and bikers, the technology works from a few different angles to decrease collisions.

The bad: The technology requires a dashboard mount for your phone, and having the phone front and center could be counterproductive, by making it that much easier for those behind the wheel to be distracted by the phone’s other programs (i.e., Twitter, Facebook, Candy Crush, etc).

The verdict: With a slow start to the campaign, and technology that’s duplicated in the safety systems of many advanced vehicles on the road, this project likely will crash and burn.

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