Most consulting firms today offer “construction management services.” However, the interpretation of construction management and the services it entails greatly varies. According to the Construction Management Association of America, “construction management is a professional service that applies effective management techniques to the planning, design, and construction of a project from inception to completion for the purpose of controlling time, cost, and quality.”
While that definition may seem simple enough, the selection of the proper firm can make or break your project. By selecting the proper firm, you can help manage risks and control costs at every stage of the project, from preconstruction planning and complete construction oversight to post-construction services.
What Is Their Role?
Undertaking a construction project is a complex endeavor. It is critically important that public works directors and municipal leaders clearly articulate their goals for the project to all members of the design and construction team, including the architect, engineer, and contractor. Construction management firms can help by leveling the playing field between the owner and the contractor, and ensuring that everyone is informed and understands their role, expectations, and schedule for completing the project on time.
The role of a construction management firm is especially important in the public sector since many public agencies, especially smaller communities, undertake substantial construction projects—such as a fire station, library, or community center—only once a generation, whereas a construction firm that they would be working with may construct many similar projects in the course of a year. This leads to a gap in knowledge and experience. By integrating a construction management firm into the project, you can balance the experience level between the owner and the construction firm.
Yet another reason to consult with a construction management firm is that these services often are included with the architectural and engineering services as an afterthought or merely as a requirement. Unfortunately, by the time construction begins, the design team may very well see their profit margin for the project shrinking.
To accommodate the shrinking budget, it is common practice to send the rookie or team member who bills the lowest to monitor the project and provide the promised construction administration services. This person may have had little involvement on the project before this and may not feel comfortable asserting the owner's interest to the contractor. Further, this representative may lack the necessary experience to truly be a creative problem-solver. This approach results in construction observation rather than construction management since the construction process is just being monitored—not explored for methods to control the cost and schedule.
When To Hire
Recognizing that true construction management can improve the success of your project, it is important to hire a firm whose core competency is construction management. Contrary to popular belief, the first firm hired for a project should be the construction manager, not the architect or contractor. A construction management firm is most effective when it is not only afforded the opportunity to manage the construction, but is also a part of the design, bringing value to a project even before the contractor is onsite.
By hiring the construction management firm at project inception, the firm can work with the owner to develop contract documents that are owner-friendly and can focus on preconstruction services, value engineering, and cost estimating on the front end, which will help control costs and ensure adherence to the schedule. And since the design process often takes longer than expected, which can result in a shortened construction schedule, having the construction management firm involved from the beginning can assist in keeping all phases of the project on schedule and ensure optimal results.
Early involvement also allows the construction manager to conduct a constructability review and examine the construction documents before they go out for review. With this approach, minor revisions can be made to increase efficiencies. For example, a project can be on the drawing board for several years with intimate involvement from the architect, engineers, and owners. This team then expects a contractor to review the documents and understand all the background information that led to the development of the documents in a mere four to six weeks.
It is easy for the design team to overlook certain items and not clearly articulate its goals because of the intimate involvement. However, review by a construction manager ensures that items are properly spelled out, which helps to avoid change orders and schedule delays that add cost to a project. This allows the contractor to provide the best possible bid cost and schedule.